29.10.08

A Total shambles

As we are not house owners, we are stuck with the heating facilities in the house we rent. They still haven't been updated, the gist being: the windows are still all single-glazed and the roof has never been isolated. It is not the best way to cut down on our carbon footprint. But our landlord is of the penny pinching kind and does not give a toss about doing the environment a favour.
So we had some polluting heating fuel delivered today. Luckily we've been eagle-eying the oil prices the last couple of months to get the best price at the right time.
We've managed to pay just as much as the price was last year. And according to our inside informant, and his company's estimative calculations, the price of heating fuel will go up 1/3rd by December. The dollar is expected to gain on the euro and will push up prices.
After having parted with a good sum of money, the man from the oil supplier gave us a free calendar for 2009. It was titled 'Sea & Ocean' and displayed a plethora of yummy nature images mostly by Benoit Stichelbaut.
This oil company, one of the six so-called supermajors, has been desperately trying to restore its image after several serious pollution events in the last decades. Like what? you might ask.
Oooh, lemme think. Remember the huge oil spill of the Erika back in 1999 that severely polluted about 400 kms of French shores? Ironically, or should I say shamefacedly, some of the worst hit areas from that oil spill have been included in this latest charm offensive.
The Breton island of Belle Ile-en-Mer (featured in May), the peninsula of Quiberon (September), the Raz foreland with lighthouse (April) and another light house on the rocky shore of South Finistère (November) are just a few which I have managed to identify. They look suspiciously oil-free.
A shot of "Tierra del Fuego" at the Cape Horn (June), notorious for being one of the most hazardous shipping routes in the world, has also been included to remind us all of the kind of huge storms that broke Erika in two and made her leak her cargo.
Oooh. What's that word I'm looking for? Painful?
And to top it all off it says on the back "With our best wishes for a Happy New Year".
Well, I'm sure all those volunteers and locals who helped clean up the huge mess still think of New Year nearly ten years ago as one they'll never forget, certainly not a happy one.

I think it is in very poor taste and am absolutely appalled by this inappropriate and crass kind of advertising.
It's even worse than that memorable balls up at the Sunday Times in the early seventies of last century (click picture to enlarge).
Or even the recent sensitive display at The Daily Torygraph of an advertisement for the musical 'Gone with the Wind' juxtaposed with a very gripping picture of Burmese children orphaned by Cyclone Nargis.

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